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Learn the art of creating a signature style

"Packed with value. Every woman needs this course in her life!" - Reena

Does any of the following resonate with you?


  • Leaders: You've recently been promoted to a leadership role at work. As a front facing representative presenting to clients and stakeholders, your personal style needs to reflect your professional identity.
  • Small Businesses: You run your own small business. As the face of your brand, you feel your image needs to reflect your ethos.
  • Entrepreneurs: You're new to the world of business and finding your feet. You've observed others build successful brands and aspire to achieve the same for yourself.


Why work with me?

With 20 years experience under my belt marketing iconic brand names, I can help you

harness the power of personal branding and learn how to create a signature style that reflects your individuality and values. You’ll develop a distinctive personal style that stands out in your professional and personal life. Whether you're looking to enhance your career or drive your own business, this course will equip you with the tools and insights needed to craft a personal brand that truly represents you.


What can I expect from this course?

Over 8 modules you will learn the art of creating a personal brand and a signature style through videos, online content and downloadable materials. The course is packed with additional content including questionnaires, wardrobe editing, colour and capsule wardrobe guides. 


How will it be hosted?

This course will be hosted online via the Teachable platform with the option to have 2 x 60 minute 1:1 mentoring sessions for extra support. At the end of the 8 modules you will be empowered and confident when getting dressed, saving time and money in the long run.


What will I receive when joining?

In addition to the online teaching platform and access to the 1:1 calls you will also receive:

  • A welcome gift!
  • Access to a What's App Chat to ask any questions during the course


  • The following downloads and pdfs to download and keep (worth £00's!)
  • Personal branding worksheets and checklists 
  • The wardrobe workout guide 
  • Colour psychology guide 
  • Go to colour combination charts 
  • Capsule wardrobe guide and checklists 
  • How to buy jeans guide (by style and body shape)


All for £745, purchased via the link below.

BOOK NOW

Course Content

Summary

Module 2: brand visibility

Module 1: Introduction

Over eight different modules, we will look at how to define and create a unique personal brand and signature style that's authentic to you.

Module 1: Introduction

Module 2: brand visibility

Module 1: Introduction

  • Introduction to the course
  • The difference: Personal Style & Personal Brand
  • Where are you now on your style journey?

Module 2: brand visibility

Module 2: brand visibility

Module 3: Defining your personal brand

  • Defining a strong personal brand
  • Case Studies: Who has a strong personal brand and why?
  • Your own visibility audit 


Module 3: Defining your personal brand

Module 3: Defining your personal brand

Module 3: Defining your personal brand

  • Creating your own personal brand
  • How to define your core values
  • Crafting your own personal brand 

Module 4: Your personal style

Module 3: Defining your personal brand

Module 4: Your personal style

  • What is personal style
  • Defining your style
  • Understanding your style personality



Module 5: The power of colour

Module 3: Defining your personal brand

Module 4: Your personal style

  • How to use colour effectively
  • Colour Psychology 
  • Choosing a colour palette
  • Using colour in your personal brand

Module 6: Your dream wardrobe

Module 8: Your personal brand blueprint

Module 6: Your dream wardrobe

  • How to wardrobe audit
  • Filling in the gaps
  • How to buy jeans 


Module 7: Wardrobe curation

Module 8: Your personal brand blueprint

Module 6: Your dream wardrobe

  • Defining a capsule wardrobe
  • How to build a capsule wardrobe
  • Creating a capsule wardrobe 

Module 8: Your personal brand blueprint

Module 8: Your personal brand blueprint

Module 8: Your personal brand blueprint

  • Pulling it all together
  • Goal Setting
  • Creating your Personal Brand Blueprint

Doors now open

Frequently Asked Questions

Please reach me at Jo@joboydstyling.com if you cannot find an answer to your question.

  • A printer should you wish to print out the PDF's or a note pad and pen
  • A modern computer with an up-to-date operating system
  • An up-to-date web browser e.g. Google Chrome is recommended
  • Webcam - for the Zoom 1:1 calls
  • Good broadband connection

Additional items you may want to invest in (but not essential) are:

  • A tape measure
  • A journal instead of a note book



Yes, you can! It's completely self paced and you can dip into each module whenever you wish or go back to modules again. I may introduce a group cohort at some stage with group calls, although this is depending on course numbers.


You can learn at your own pace, most modules take about 30 minutes to read through and then extra time to do the task. I would advise allowing 1 hour a week to do the course, but you may need longer for tasks like wardrobe editing.


I recommend during the course that calls are booked when you need support so just before Module 6 and at the end of Module 8 is advised, although you can book at any time that suits you.


I would recommend that you know your body shape and have an understanding of your best colours before you start the course. We won't be covering colour analysis or body shape specifically although you can book this in as a separate service if you wish.


There will be an open What's App chat if you'd like to ask any questions. Depending on course numbers I may offer weekly group calls for a Q&A session.


This course is very detailed and packed with value. If you're not sure if it's right for you, please don't hesitate to contact me via my email and I can advise on the best service for you.


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